THE MARKETING AGENCY FOR HOME DESIGN EXPERTS
Marketing, brand, and website services for interior designers, architects, and real estate firms that are ready to scale.
MARKETING & DESIGN SERVICES PROCESS
How It Works
Our 3 Step Process. Marketing, brand, and website services for interior designers, architects, and real estate firms are ready for what is next. Browse by what you are actually trying to solve.
Sign Up To Work Together
Book a consult or pre-purchase your package and get a link to book your kick-off.
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Discovery & Intake
A kick-off questionnaire and consultation to align on needs and expectations.
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Delivery & Hand-Off
We launch, walk you through everything, and set you up to use it.
"Working with Stephanie [ of SET Collective] was transformative. She brought clarity to my strategy, elevated my aesthetic, and helped my following grow from a few hundred to over 1,100 within weeks. More than that, she’s a genuine collaborator — smart, supportive, and truly invested in your success."
— Lana Wear, HomeWear Designs
Our Services
STRATEGY + DIAGNOSTICS
A Clear Marketing Strategy.
→ The Brand Marketing Blueprint Audit
→ Portfolio Boost Content Strategy
→ Visibility Roadmap Strategy
→ Comprehensive SEO Strategy
→ Comprehensive Marketing Strategy
Before you redesign your website or invest in more content, you need to know what is actually working and where the gaps are. Our strategy services range from a focused diagnostic to a full 90-day marketing plan, all built specifically for interior designers, architects, and real estate firms.
Start with The Blueprint Audit if you want an honest read on where you stand before committing to anything bigger.
*Looking for something else? Bespoke strategies, including brand, available through consultation here.
BRAND IDENTITY
A Refined Brand.
→ Brand Refresh: Mini Branding
→ Brand Identity: Full Branding
Your brand should hold its own next to your portfolio. Whether you need a focused refinement of what you already have or a full identity built from the ground up, our branding services give design firms a visual identity that matches the quality of their work.
A refined brand is the foundation for everything else. If your website redesign is coming, your brand should lead the way.
WEBSITE DESIGN + COPY
A Fresh Website.
→ The Heritage Collection: A Do-It-Yourself Template
$1,799
→ The Studio Edition: A Semi-Custom Website Design
$10,500
→ The Signature House, aka Done-For-You: A Fully Custom Website Design
$15,000+
→ The Signature Layer: Strategic Copy Refinement Package
$2,750
Your website is the most important sales asset in your business. Our website services range from a strategy-led template to a fully custom brand and website experience. Every tier is built on Showit or Squarespace with portfolio storytelling, foundational SEO, and positioning baked in. Add The Signature Layer when your visuals are strong but the copy is not pulling its weight.
Compare the three website collections in detail, or book a complimentary clarity call to scope a custom project.
Compare Website Collections → Jump to comparison table
VISIBILITY + GROWTH
More Visibility.
→ Add-On: PR Strategy + Plan
→ Add-On: Blog Starter Kit
→ Add-On: Sales Playbook (Interior-design-architecture-firms)
→ Add-On: Social Media Starter Kit
Once your strategy is in place and your brand and website are up and running, the next step is visibility. PR placements, consistent blog content, a clear sales process, and on-platform social presence. These add-ons are designed to extend your plan and ensure the right people see your work.
Best paired with a strategy plan or website build. Pick the channels that match how your clients actually find you.
MOST COMMON SERVICE PATHS
*Find your fit.
01
I need clarity before I commit.You are not sure if your marketing is working or where to invest next. You want an outside read before spending more time or money. Start with The Blueprint Audit, our $750 diagnostic. We review your brand, website, content, and digital presence and tell you exactly where to focus.
Start with The Blueprint Audit.
Most clients follow one of three paths. See which one sounds most like where you are.
02
My website doesn't reflect my work.Your portfolio has outpaced your current site. You know it is time for a redesign, and you want it built on strategy, not just aesthetics. Compare our three website collections below, or book a clarity call to scope a custom project.
Compare Website Collections.
03
I need a partner, not a one-off project.You are not looking for a single deliverable. You want a marketing partner who can move with your studio over time. Book a complimentary call to talk through what an ongoing engagement could look like, from strategy to website to Studio Care.
Book a clarity call.
Frequently Asked Questions
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Without strategy, marketing becomes guesswork. My experience with clients across tech and creative industries has shown me that the most successful brands start with a clear plan—aligned to their business goals, competitive positioning, and audience insights—before creating content or launching campaigns. This “strategy first” approach ensures your marketing budget works harder, your messaging stays consistent, and every piece of content supports long-term growth.
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Every web design project at SET Collective includes more than just beautiful visuals. We start with a strategy, develop SEO-optimized website content, and design a user experience that supports your business goals—whether that’s generating leads, showcasing a portfolio, or building thought leadership. You’ll walk away with a site that’s not only visually aligned with your brand but also built to rank on search engines and convert visitors into clients.
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Yes. Many clients start with a web design or brand strategy project and continue with ongoing marketing services—such as content strategy, SEO, copywriting, long-form content, social media, and thought leadership development. This ensures your marketing stays consistent and adapts as your business grows, without the cost of hiring a full-time marketing team. We’re your fractional marketing team.
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SET Collective works with interior designers and architects who want their websites and portfolios to actually pull their weight. We focus on clear messaging, portfolio storytelling, brilliant web design, and SEO.
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Look for a firm that works with women founders by choice, not as a niche add-on. SET Collective partners with women-led design and creative businesses and builds marketing that respects their voice, boundaries, and long-term goals.
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SET Collective offers fractional marketing support for small creative studios that need direction, not more tasks. You get senior-level guidance on positioning, content, and website decisions—without hiring in-house or managing a team.
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You want someone who understands how trust and presentation close deals in design—not just someone who sells posts or templates. A good partner helps you clarify your positioning and make your site, portfolio, and content work together.
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A good consultancy replaces guesswork with clarity. Instead of chasing trends or doing everything yourself, your marketing starts supporting better clients, stronger pricing, and fewer distractions.
YOUR WORK DESERVES A PRESENCE THAT KEEPS UP WITH IT