About Us

SET Collective is a boutique digital marketing agency offering a network of seasoned marketing, branding, design, content, SEO, and UX experts—working together to grow your business without the churn of a traditional agency.

OUR APPROACH TO DIGITAL MARKETING

How It Works

Our 3 Step Process. Marketing, brand, and website services for interior designers, architects, and real estate firms are ready for what is next. Browse by what you are actually trying to solve.

Sign Up To Work Together

Book a consult or pre-purchase your package and get a link to book your kick-off.

Discovery & Intake

A kick-off questionnaire and consultation to align on needs and expectations.

Delivery & Hand-Off

We launch, walk you through everything, and set you up to use it.

ABOUT THE FOUNDER

Hey, I’m Stephanie, Founder of SET Collective

A women-led network of seasoned experts in marketing strategy, branding, design, content, SEO, and UX.

After years in agencies and in-house roles, specializing in digital marketing strategy and content, I saw how often businesses lacked a strong foundation and burned out their teams.

I created SET Collective to work differently—bringing together independent specialists who collaborate to build strategies, execute with precision, and support sustainable growth.

We’re here to be your strategic growth partners, delivering quality results without the churn of a traditional agency. Here, you’re not just a number.

Find out more about how we work with our clients:

Our Collective Team

  • Columbus, Ohio

    As sniffer-in-chief, Stan makes sure every food bowl is thoroughly inspected, no ball goes unplayed, and anyone who thinks otherwise will be placed on a PIP (Playtime Improvement Plan).

    His diligent and loyal duties include, but are not limited to, monitoring all activities, ensuring ample outdoor breaks, and ensuring Zoom meetings never run longer than necessary. (Trust me, he'll let you know if they do.)

C-RUFF-O

Woman in a light pink suit and white blouse sitting on a black stool against a pink background.
  • Las Vegas » Chicago » Columbus, Ohio

    Stephanie has a solid background in fashion business and marketing communications, boasting over 13 years of diverse experience with agencies, tech startups, creative projects, and in-house teams. She founded SET to address the gaps she noticed: talented teams often feeling directionless and founders struggling to navigate on their own. 

    With a focus on understanding and clarity, she approaches every client partnership with a tailored perspective. Her work combines creative direction with actionable strategy, empowering founders to move forward confidently rather than just making educated guesses.

    In her spare time, Steph is passionate about designing her own home, including flipping it, and is also an experienced seamstress.

Founder & CEO

  • Long Beach, California

    Lauren Brown designs websites that help creative studios look as good online as they do on paper. As SET Collective’s preferred partner, she helps interior designers, architects, and creative founders clarify and beautify their digital presence. 

    With a graphic design degree and a love for clean, functional design, Lauren creates sites that blend strategy and personality, attracting the right clients without backend confusion.

    She’s known for hanging by the dog park, dropping Schitt’s Creek quotes, staying calm amid feedback, and collecting fonts like limited editions. Her goal? Make every website feel effortless, on-brand, and uniquely theirs.

Graphic & Web Designer

A smiling woman with blonde, wavy hair wearing a black top and layered gold necklaces and earrings, set against a light purple background.
  • Los Angeles, California

    Justine is a senior partner within the SET Collective team, bringing 15+ years of experience across branding, business development, and client management. She contributes high-level creative ideation, sharp pitch strategies, and thoughtful brand guidance to the clients and agencies we collaborate with. With a background that spans Lifestyle, Beauty, Entertainment, and Tech, she quickly understands the nuances of each client’s world and delivers solutions that feel both strategic and intuitive.

    She’s known for bridging the gap between concept and execution, strengthening client relationships through steady leadership, smart collaboration, and strategies that actually land.

    Justine lives in Los Angeles with her husband, her two-year-old son, and their very opinionated dog, Oli.

Brand Strategist

  • Las Vegas, Nevada

    Chelsea Atwell is a social media strategist at SET Collective, specializing in creating Instagram-first content for service-based brands.

    Her mission is to help founders establish a clear, consistent presence on Instagram without the stress of chasing trends, burnout, or posting just for the sake of it. Chelsea's approach combines thoughtful storytelling, clever positioning, and authentic content that genuinely represents the person behind the brand—rather than sounding like a marketing robot.

    As a partner at SET Collective, she collaborates closely with creative, service-driven businesses to shape their social media presence while preserving their time and unique voice. The goal is straightforward: to engage in a manner that feels natural, builds trust, and supports long-term business growth.

    When Chelsea isn't helping clients navigate the complexities of Instagram, she can be found fueling up with coffee, spending time with her family, excelling as a top-selling real estate expert, or enjoying the company of her pug, Maddy. She brings a strong sense of community and a very human touch to everything she does.

Social Media Strategist

  • — Lana Wear, Founder of HomeWear Designs

    “Working with Stephanie [of SET Collective] has been a game-changer for my home staging and design business. Her insights helped me refine both my strategy and aesthetic — and the results speak for themselves: my following grew from a meager few hundred to over 1,100 within weeks, and I started receiving cold calls from new clients who found me online for the first time. Beyond the metrics, she’s a genuine pleasure to work with — a true partner who feels like part of your team, cheering your business on every step of the way.”

What Does SET Value?

At SET, our distinctive collective operational model sets us apart, driven by three core principles. Click below or scroll down for a free 1:1 strategy session for your professional services business.

  • SET Consulting operates on a shared model, promoting fluid leadership and dynamic team organization for client-focused strategies.

  • We deeply integrate with our client's teams, forging transformational partnerships to drive lasting progress. Beyond transactional interactions, we strive to empower and inspire, elevating businesses to their peak potential.

    This commitment to meaningful collaboration and empowerment is our core differentiator and the driving force behind our work.

  • Our team flourishes within our entrepreneurial culture, becoming the not-so-secret weapon consistently delivering meaningful results.

    Their expertise and dedication drive our client successes, embodying the spirit of innovation that SET Consulting stands for.

Now On Our Blog

YOUR WORK DESERVES A PRESENCE THAT KEEPS UP WITH IT

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